matcha made for your everyday.
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Non-GMO
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Japan Sourced
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Farm Direct
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B-Corp Since 2012
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For Your Everyday
we've been shaking up matcha for 25 years...
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2001-2015
it all started with a Green Tea Mint...
It started with our Green Tea Mints, a simple and unexpected way to experience green tea in the U.S.A feature on Oprah.com’s O List sparked national attention, and one product soon grew into a deeper exploration of matcha and all it could be.
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2016-2018
Everyday Matcha was born, and goes nationwide!
With the launch of Everyday Matcha and expansion into Costco nationwide, high-quality Japanese matcha became easier to find and enjoy. Matcha moved beyond specialty shelves and into daily routines across the country.
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2019-2025
making matcha easy as 1, 2, tea!
From Matcha Lemonade to Oat Milk Matcha Lattes, we explored new ways to enjoy matcha while refreshing our ceremonial offering with Emperor’s Matcha. Innovation met accessibility, bringing matcha into more homes and everyday moments.
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2026, Today!
celebrating 25 years of matcha for your everyday.
After years of innovation, we refined our focus around ceremonial matcha, elevating quality while keeping it approachable. With Emperor’s Matcha in Costco and 25 years behind us, we remain committed to making great matcha simple and accessible for daily life.
sourced direct from Japan
All of our matcha is carefully grown and harvested in Japan, where centuries of time-honored tradition meet nutrient-rich volcanic soil and meticulous quality standards.
This island nation is known for producing some of the most vibrant, nutrient-dense green tea in the world, and we’re proud to source our matcha exclusively from the farmers and regions that do it best.
two regions with distinct character
We work directly with tea farmers in the lush Shizuoka and Kagoshima regions.
Shizuoka is the largest tea producing region in Japan. Its cooler temperature and mountain water sources support slower growth, resulting in a smoother, more balanced profile.
Kagoshima's volcanic soil and coastal climate product matcha that is bold, vibrant, and deeply green.
Together, these regions reflect the range, care, and craftsmanship behind Japanese matcha.
matcha starts with the people
Our regional growers are dedicated to responsible farming and harvesting methods to deliver fresh, flavorful matcha at the best value. For generations, these farmers have passed down traditional techniques, preserving and honoring the artistry of Japanese matcha.
We return year after year, building long-term relationships rooted in quality, consistency, and respect for the land.
Certified B-Corporation Since 2012
Instead of being the best in the world, how about being the best for the world?
From the start, Sencha Naturals has believed that business can be a force for good. That’s why we’ve chosen the sustainable road less traveled and measure our success by more than just the bottom line. As a Certified B Corporation since 2012, we hold ourselves to transparent, rigorous standards that evaluate our impact on people and the planet alongside our financial performance.
Being a B Corp isn’t just a certification — it’s a commitment that shapes our everyday decisions. We volunteer in our community, support charitable causes, partner with local and sustainable suppliers, use biodegradable and recyclable packaging, and participate in micro-lending programs that expand opportunity to those who need it most. No matter our size, we believe businesses can make a meaningful difference, and we’re proud to do our part.
Learn more about B Corporation at https://www.bcorporation.net/
