As a delicious tea and adaptable ingredient, matcha has many benefits ranging from simple deliciousness to its built-in immune and wellness boosts. It can provide the perfect blend of energy and concentration for studying, enhance the flavor profile of a meal, or kick your metabolism into gear after enjoying that meal.
Take advantage of matcha’s amazing benefits by working it into all the parts of your day. Blend into your green smoothie for a little morning boost; stir it into a warm latte to get you through that afternoon slump, or treat yourself to a matcha donut. The sky's the limit.
We believe so strongly in the unmatched power of matcha that we've made it the center of everything we create from lattes, mints, and immune support, to just a really good cup of tea. That's why we started the Green Tea for All initiative, to promote a greater ease of use and accessibility when it comes to matcha. This starts with lower pricing on all our Organic Matcha powder. Now anyone can see what makes our rich green tea a well-rounded complement to any dish or drink.
To make our matcha even more accessible, we're lowering its price, making it an even better value, and a must-have in any kitchen cabinet. With this new pricing comes a complete matcha makeover. Not only are we lowering our price, we're renaming our culinary matcha. This versatile grade will now be called everyday matcha, which it truly is.
While the outside may look different, it's what's on the inside that matters. If you already love our everyday matcha, get ready to love it more, because while the price is being lowered, the quality certainly isn't. That means you can enjoy it just a little more, knowing that you're supporting your health and wellbeing with the same 100% organic Japanese matcha that you've always loved, just at a lower price.
For ideas on what to make with your new matcha, visit our recipe page.